BODONI WINE PACKAGING

Sector
Food & Beverage

Scoop
Packaging

It was a package design project for a Typographic Design and Theories class. I created an Italian wine label design for the modern consumers living in urban areas. This was not only unconventional for wine label design but it was also unconventional in the use of Bodoni Typeface. As I dared to break the very rules I learned in the class, the result was a wine label design that was refreshing and entertaining. 

BODONI is written in white on the black package while it is in black on the label of the bottle to create a playful connection between the outer package and the bottle.

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